The idea for the MVP gimmick in WWE was inspired by an NFL star, as revealed by Andrew Goldstein, a former WWE creative team member, in an interview with Conrad Thompson of AdFreeShows.com for The Insiders podcast.
Goldstein discussed how Dusty Rhodes came up with gimmicks and characters for stars in developmental, citing MVP as a prime example:
You could just see the wheel spinning, I mean, the best example of that is MVP.
MVP was in developmental at the time, with a rudimentary version of his character. Goldstein, an Eagles fan, noted that it was during the time when the Eagles had Terrell Owens, which influenced the creation of the MVP character, including the full body suit and sports-styled presentation.
Author's summary: Dusty Rhodes created the MVP character inspired by NFL star Terrell Owens.