FreeWheel Appoints New VP of Sales, International
Laurence d’Août has been named Vice President of Sales, International at FreeWheel, reporting to Thomas Bremond, Managing Director of Comcast Advertising, International.
Based in London, d’Août will lead revenue strategy and execution across FreeWheel’s international markets, bringing over 25 years of senior experience in telecoms, media, and technology.
- Previous roles include Chief Commercial Officer at Deezer
- Data monetisation and the Sky AdSmart deal for Virgin Media at Liberty Global
- Expanding Viasat channels across Russia and Eastern Europe at MTG/Times Group
D’Août's focus will be deepening client and partner relationships and strengthening customer success to drive growth.
Her market knowledge and track record building high-performing sales teams will support FreeWheel’s expansion in streaming advertising, according to Bremond.
Author's summary: FreeWheel appoints Laurence d’Août as VP Sales, International.
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