Fender's new American Professional Classic collection showcases the brand's internal struggle.
Published: 15 Oct 2025, Last Updated: 16 Oct 2025. The author spent a week in Tokyo with Fender at the Fender Experience 2025 event.
I’ve just spent a week in Tokyo with Fender for its Fender Experience 2025 event: an open-to-the-public celebration of music, design, and artistry.
Fender's internal conflict is an intrinsic part of its identity, as seen in its iconic instruments.
Author's summary: Fender's new collection showcases its internal struggle.