Parisian brand Aroma-Zone has landed in the UK, and we have the exclusive first look.
The brand has built a loyal following for its natural ingredient-led approach and affordable price point.
British shoppers are more conscious than ever about what goes into their products and want brands that are transparent and accessible
Aroma-Zone started in 1999 as a small family business created by Pierre, Anne-Cécile and Valérie Vausselin, supplying raw ingredients for DIY skincare before expanding into ready-to-use products.
In 2021, the brand entered a new era under CEO Sabrina Herlory Rouget, who previously worked at MAC and L'Occitane.
Aroma-Zone's arrival in the UK is perfectly timed, and this beauty editor is excited to review the top 8 products.
Author's summary: Aroma-Zone brings natural beauty to the UK.