The WNBA, established in 1997, has come a long way since its inception. Initially comprising eight teams, it now boasts 13 active teams and has announced expansion plans to five new cities.
The league has witnessed a significant surge in viewership and attendance in recent years. In 2024, it set an all-time viewership record, marking its most-watched season in 21 years. Moreover, in-person attendance skyrocketed by 48% from the 2023 season, reaching the highest total attendance in 22 years.
The growth of the WNBA is a testament to the increasing popularity of women's basketball. As the league continues to expand and attract more fans, it is clear that women's basketball is a viable business model.
Everyone watches women’s basketball, even men who belittle it
The 2025 season concluded with the Las Vegas Aces being crowned the champions, capping off the WNBA's 29th season.
Author's summary: WNBA's viewership and attendance surge in recent years.